An assessment of the impact of strategic planning on the performance of selected rural and community banks in the western region of ghana.
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Date
2012-07
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KNUST
Abstract
The study examined the impact of strategic planning on the performance of Rural and Community Banks in the Western Region of Ghana. Strategic Planning has been unknown to many Rural and Community banks prior to the 1990’s. Lack of planning within the Rural banking sector contributed to the abysmal performance of these banks, contributing to the collapse of about 21 of these banks, and about a third of them going into distress. The intervention of the Association of Rural Banks (ARB) in organizing a series of seminars on strategic planning for these banks in 1999, and the implementation of strategic plans by these banks in 2000, led to the rapid improvement in the performance of these banks. The purpose of the study was to ascertain whether or not the introduction of strategic planning in the Rural and Community Banks has had any impact on the performance of these banks. The target population consisted of five rural and community banks selected from eleven rural and community banks in the Western Region, with a staff population of 300. The main instruments employed for data collection were questionnaires and secondary data. The study revealed that Management participation in strategic planning in the selected banks was significant, as the selected banks did not have enough financial resources to hire strategic planners from outside. The study findings also revealed that the introduction of strategic planning in the rural banking sector has improved the performance of the selected banks. The study recommends the use of strategic plans by rural and community banks to help improve the human resource base and the financial performance of their companies.
Description
An assessment of the impact of strategic planning on the performance of selected rural and community banks in the western region of ghana.